I often see the sentiment that YouTube and adblockers will be forever locked in a cat-and-mouse game. However, for many years now, Twitch has entirely eliminated adblocking on desktop web.
What is stopping YouTube from replicating Twitch’s advertising strategy of embedding ads directly into their videos?
What a world it would be were that a possibility.
Sadly, I neither see a content creators’ union on the horizon anytime soon, nor do I see individual creators die a martyr’s death, financially speaking…