I often see the sentiment that YouTube and adblockers will be forever locked in a cat-and-mouse game. However, for many years now, Twitch has entirely eliminated adblocking on desktop web.
What is stopping YouTube from replicating Twitch’s advertising strategy of embedding ads directly into their videos?
Good. Considering that they roll in billions, I have no sympathy for them.
I will not shed a tear at the death of the advertisement based internet. Or the horrible things that it has motivated companies to do to maximize advertisement revenue.