Baldur’s Gate 3 has made bank for Hasbro, significantly contributing to a 40 percent increase in digital revenue for the company.

      • snooggums@kbin.social
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        1 year ago

        “We own something popular and profitable with a large userbase that hasn’t had every penny milked from it? Hold my beer.”

        • Hasbro
        • SCB@lemmy.world
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          1 year ago

          “I hate when companies make money. Like when they licensed out this balls-out awesome video game”

    • FooBarrington@lemmy.world
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      1 year ago

      I don’t think they really can. Larian has creative control over the project itself, Hasbro can’t do much beyond input regarding DnD-specific things. Hasbro can try to milk DnD (as they have been doing), but this won’t affect BG3.

      • caseyweederman@lemmy.ca
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        1 year ago

        Who has merchandising rights though? Who’s going to be pumping out Astarian FunkoPop knockoffs for the next several years?

        • bouh@lemmy.world
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          1 year ago

          This is an interesting question actually. From what I read, larian has been screwed by producers many times in its past, so they should be aware of these kind of problems. It all depends 9n the contract hasbro and larian have. And if hasbro is as stupid as Microsoft, larian probably has a favorable deal.