20 minutes of trailers and 10 minutes of AMC puff pieces including the Nicole Kidman OMG Cinema commercials.

Earlier today I went to an AMC IMAX theater to watch Dune Part 2 (spoiler free review, a great film), and instead of the film starting at the scheduled time we have to duck around for 30 min before the film starts (which even then isn’t true since we get two 30 second studio logos).

I’m so happy that most theaters I go to are smaller with usually only a preview or two.

But for AMC, fuck you.

  • fireweed@lemmy.world
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    4 months ago

    Unpopular take, but I like theatrical previews. They’re like bonus mini-movies, similar to the shorts before Pixar films. (I hate spoilers so this opinion only applies to movies I wasn’t planning on seeing anyway, however I’m not much of a cinephile so that ends up being most of them.) Also it’s nice having a buffer for any latecomers to get settled before the feature film starts.

    • cooljacob204@kbin.social
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      4 months ago

      They’re basically all the same. I also saw dune IMAX yesterday and was very annoyed at sitting through 30+ minutes of ads.

      They all have the exact same “epic” music, tone and pace. Non of it was creative and bored the hell out of me.

      Dune pt 2 was amazing through, I recommend.

  • Ech@lemm.ee
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    4 months ago

    20-30 minutes of previews/ads has been standard for at least a decade now. That’s not an AMC thing - that’s just what most theaters do.

  • JoshuaFalken@lemmy.world
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    4 months ago

    Honestly, this has been standard at every chain theatre I’ve been to for a decade or more. Once reserved seating became the norm, we just show up fifteen minutes after the ‘start’ time and walk in to the house lights dimming.

    Agree with your review of Dune though.

      • hydrashok@sh.itjust.works
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        4 months ago

        Pretty much every theater does assigned/reserved seating nowadays. You choose your seat numbers when you buy the ticket. No need to show up early to try to scout the best seat or score 5 in a row or whatever. They’re just saying they go to their ticketed seat.